Client turns to the dark side and joins MADISONSOHO /

21 May 2009

National marketing and digital agency MADISONSOHO has appointed Alison Werrett as Client Services Director, adding additional strategic and marketing strength to its dynamic client service team.

Alison, a marketing graduate and award-winning chartered marketer, brings over eight years client-side marketing experience to the agency. Her previous roles have included: Portfolio Marketing and Commercialisation Manager for European property investment group, Propinvest and most notably prior to this, Marketing Communications Manager at UK premier shopping centre, Bullring.

Charged with improving the overall client experience of working with MADISONSOHO, Alison has strong views on how MADISONSOHO’s approach to client service can be revolutionised with a more pro-active and customer-centric approach.

Alison commented:

“Having been a client to a wide range of agencies for many years, which included MADISONSOHO, I’ve got very definite ideas on how agencies should best service their clients and add maximum value to them.  I’m already implementing many of these at MADISONSOHO and it’s great to work with such a dynamic and progressive team to do this, and one that I know so well!”

John White, Managing Partner at MADISONSOHO added:

“Alison’s appointment is great news for us and I’m delighted to welcome her to my management team.  It builds on other key appointments we’ve made recently as part of our continued growth and shows our commitment to being one of the UK’s most progressive and client-focussed agencies.  Her extensive shopping centre marketing experience will undoubtedly benefit many of our clients, and crucially, with Alison having been a client of ours for so long, she has a unique view on all aspects of our client service operation and how it can be optimised.  Her views are certainly very candid, incredibly insightful and will undoubtedly help us in the next phase of our growth.”

Alison Werrett

ENDS

For further information, please contact:
John White / Managing Partner / Email: john.white@madisonsoho.com /
Tel: 0121 503 2575 / Mobile: 07768777730

Alison Werrett / Client Services Director / Email: alison.werrett@madisonsoho.com /
Tel:  0121 503 2586 / Mobile: 07876 591 058

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